Users can visit Paradise to engage in an Augmented Reality ("AR") experience. The experience includes:

• Create your own personal paradise by taking a selfie and naming your island.

• Test out your sea legs with our surfing game.

• Show us your stuff…can you shimmy and shake with the best of them?

• Toss the coconut to know down the pineapples.

• Play the digital Pickleball game and keep the dings going.

• Take a photo of your creations and share on social media.

• Personalize Your Paradise (1 piece)
• Ride a Kona Big Wave (1 piece)
• Go Bowling (1 piece)
• Dance in Paradise (1 piece)
• Play Grillo's Pickleball Game (1 piece)
• Explore any KING'S HAWAIIAN^® or Kona Big Wave^® recipes and Frame your Food (1 piece)

• Save Photo - Press SAVE and download the photo to your files and upload to a social media platform or share with friends.
• Share Photo (Apple devices with IOS 15 or higher and Android devices) - Press the share button and choose your social platform of choice.

• To share on a social media platform, select your photo and tap the share icon on the bottom left to display the available apps.
• Use the hashtag #SayAlohaSummerSweeps to share with a larger audience!

• Tap on the Personize Your Paradise hotspot on the main Paradise hub.
• You will be prompted to accept Camera Permissions to launch the activation, tap ‘Allow’.
• Position your face in the frame and tap ‘YES’ to confirm that you are happy with your photo. Your photo will be used to create your 3D Avatar. For best results, make sure that your hair is clearly visible and that you are using good a good light.
• Next, you will be prompted to place a virtual Paradise scene in front of you in your real-world setting. Point your device at a flat surface and tap to ‘place’. You can tap the ‘AR’ replace icon in the top right to replace the scene at any point.
• Once placed, there will be a short ‘LOADING’ period while your Avatar’s head loads. Use this time to swipe to select your preferred outfit option (1 of 2).
• You will then see your Avatar in full glory. Tap to confirm you are happy with your outfit choice and proceed to name your Paradise (optional). If at any point you want to re-do the process, just tap the back button, or HOME to return to the main Paradise hub.
• Tap SHARE to snap a photo of your Avatar + Paradise name and save and share it on your social channels (see more info on iOS and Android specific settings below).
• Tap Continue to finish the personalization process and receive your rewards
• Once personalization is complete, an image of your Avatar holding a banner with your island name will appear on the main Paradise hub.

Photo saving/sharing on iOS and Android

• Save Photo - Press SAVE and download the photo to your files and upload to a social media platform or share with friends.
• Share Photo (Apple devices with IOS 15 or higher and Android devices) - Press the share button and choose your social platform of choice. Use the hashtag #sayalohasummersweeps to share with a larger audience!

• Personalization cannot defame, misrepresent, or contain disparaging remarks about Sponsor or its products, or other people, products or companies or communicate messages or images inconsistent with the positive images and/or goodwill to which Sponsor wishes to associate.
• Personalization cannot (a) be sexually explicit or suggestive, violent or derogatory of any ethnic, racial, gender, religious, professional or age group, profane or pornographic, contain nudity or any materially dangerous activity; (b) promote the excessive or irresponsible consumption of alcohol, or promote illegal use of alcohol, drugs, tobacco, firearms/weapons (or the use of any of the foregoing), any activities that may appear unsafe or dangerous or any particular political agenda or message; (c) be obscene or offensive, endorse any form of hate or hate group; (d) contain an image of anyone under 21 years of age; (e) otherwise fail to comply with the Beer Institute Advertising and Marketing Code as made publicly available at the following online location: http://www.beerinstitute.org/assets/uploads/general-upload/2015-Beer-Ad-Code-Brochure.pdf; (f) contain trademarks, logos or trade dress owned by others, or advertise or promote any brand or product of any kind (other than King’s Hawaiian or any Kona Brand), without permission, or contain any personal identification, such as license plate numbers, personal names, email addresses or street addresses; (g) contain copyrighted materials owned by others without permission; (h) contain materials embodying the names, likenesses or other indicia identifying any person, living or dead, without permission.

• Tap on the Let’s Surf hotspot on the main Paradise hub.
• You will be prompted to accept Camera Permissions to launch the activation, tap ‘Allow’
• The BIG WAVE scene will appear in front of you. Point your device at a flat surface and tap to ‘place’. You can turn AR off (and play an onscreen version of the game) via the toggle in the top right.
• You will be given a brief tutorial on how to play before trying it for yourself ( you can skip the tutorial from second time play). The aim is to keep the Starfish on the board for as long as you can.
• Swipe the arrow in the correct direction in time to keep the Starfish on the surfboard. Swipe before the circle disappears. The circles become smaller and faster as the game progresses. Your score (/health lives x3) are shown at the top of the screen. When you run out of lives, your time is up.
• Tapping pause at any point will stop the game, and present other options to: resume game, play a new game or return to the main Paradise hub (home)
• At the end of the game you will receive puzzle piece (first time play only)You can replay the game by tapping REPLAY on the end screen, or re-entering via the main Paradise hub.

• Tap on the Pineapple Bowling hotspot on the main Paradise hub.
• You will be prompted to accept Camera Permissions to launch the activation, tap ‘Allow’
• You will be given a brief tutorial on how to play before trying it for yourself (you can skip the tutorial from second time play).
• A set of pineapple bowling pins will appear in front of you in gyro space. The aim of the game is to hit over as many sets of pins as you can in 3 rounds. Tilt your device to aim and then tap to bowl. The more pins you hit, the higher you score – so aim for a strike! To increase the difficulty, at each round the set of pineapple pins will move further away.
• Tapping pause at any point will stop the game, and present other options to: resume game, play a new game or return to the main Paradise hub (home)
• At the end of the game you will receive your puzzle piece (first time play only) You can replay the game by tapping REPLAY on the end screen, or re-entering via the main Paradise hub.

• Tap on the Dancing in Paradise hotspot on the main Paradise hub.
• You will be prompted to accept Camera Permissions to launch the activation, tap ‘Allow’.
• You can choose to PLAY IN AR mode, or Play without AR (onscreen).
• If you select to play in AR, point your device at a flat surface and tap to ‘place’ the scene in front of you.
• You’ll then be presented with a brief tutorial on how to play, before being able to try it for yourself.
• In true Dance Dance Revolution style, you must tap the grey arrow buttons when they line up with the colored falling arrows. And - you’ll be able to watch the Starfish dancing in front of you as you play.
• The more accurate your taps, the better your score. Scoring ‘perfect’ adds time to the clock, while a ‘miss’ depletes time. Match the arrows perfectly to gain maximum point and play for longer.
• Tapping pause at any point will stop the game, and present other options to: resume game, play a new game, return to the main Paradise hub (home) or view the tutorial.
• At the end of the game you will be shown your final score and receive your puzzle piece (first time play only). You can replay the game by tapping REPLAY on the end screen, or re-entering via the main Paradise hub.